Amy Callahan, co-founder and COO of Collective Bias, a loved YouEarnedIt client, shares why they needed a program like this in the first place. Follow her at @amyfromcb and @collectivebias.
“Where is the Owner’s Manual??” As a young leader of a new media company, I find myself asking this question a lot. I have learned so many things on this journey to owning and operating a new and exciting business. One of the most challenging parts of operating a business is employee management. How do we recruit great talent and how do we keep them engaged and passionate?
Over the last 3.5 years we have tried many different tactics to make our employees happy, from bonuses to small gifts from the CEO. All of those were nice, but none really made that overall impact we were looking for. We needed something that allowed for public employee recognition, employee rewarding and something that could be done more frequently.
When I heard about YouEarnedIt, I was immediately intrigued and couldn’t wait to see what the organization thought. YouEarnedIt allows us to do all of the things I was looking for in a reward/incentive program….and it was easy to set up!
I was nervous, however, picking out the initial rewards. I wanted to make sure there was something for everyone, and that the things were exciting enough to drive participation from our team. When the system was rolled out, everyone was thrilled with the rewards. I also asked employees to let me know if they had any specific rewards they wanted me to add to the system. All the women in the office loved the KitchenAid Mixer and most of the men were interested in gift cards and the Ducati Motorcycle! I was nervous for no reason!
While the prizes are nice, the best part of YouEarnedIt is the employee camaraderie that I have witnessed. Employees rewarding and publicly recognizing each other have proven to be a better motivator than any tactic we have tried before.
After only four months, over 175,000 points have been given. All employees are engaged and love the program. YouEarnedIt has really given us an avenue for all employees to give and receive recognition, and earn cool prizes at the same time! Now I’m interested to see who will win the Ducati….
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